“When You Come to Paris…” — Sign of Good Taste

A charming piece of mid-century Coca-Cola advertising featuring a fashionable couple enjoying the atmosphere of a Paris sidewalk café, accompanied by their dog.

This colorful 1957 advertisement captures the romance of Parisian café life and Coca-Cola’s international appeal during the 1950s.

A LITTLE ADVERTISING HISTORY

The illustration is attributed to American artist Jack Potter, whose work appeared in major publications during the mid-20th century.

This advertisement appeared on the back cover of the June 1957 issue of National Geographic, reflecting Coca-Cola’s growing international presence and its familiar invitation to “Have a Coke.”

ITEM DETAILS

• Brand: Coca-Cola
• Year: 1957
• Publication: National Geographic, June 1957
• Illustrator: Jack Potter
• Type: Original Magazine Print Advertisement
• Subject: Paris Café, France, Coca-Cola & Dog
• Size: Approximately 7″ x 10″
• Slogan: Sign of Good Taste
• Original/Reproduction: Original Vintage Advertisement

CONDITION

Very nice vintage condition.

Please review all high-resolution photos carefully. They are an important part of the description and show the exact advertisement you will receive.

COLLECTOR INTEREST

An appealing piece for collectors of vintage Coca-Cola memorabilia, original magazine advertising, mid-century illustration, Paris and French travel memorabilia, and advertising art by Jack Potter.

The attractive Parisian café scene and convenient size also make this a lovely candidate for framing and display.

Please Note: This listing is for an original vintage magazine advertisement, not a reproduction poster, metal sign, or complete magazine.